The Professional Speaker

# Project Objectives Minutes
1 The Keynote Address
  • Identify the basic differences between keynote speeches and other kinds of speeches;
  • Learn how to evaluate audience feeling and establish emotional rapport;
  • Learn and use the professional techniques necessary for a successful keynote presentation;
  • Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own.
15-20, longer if club program allows
2 Speaking to Entertain
  • Entertain the audience through the use of humor drawn from personal experience and from other material that you have personalized;
  • Deliver the speech in a way that makes the humor effective;
  • Establish personal rapport with your audience for maximum impact.
15-20, longer if club program allows
3 The Sales Training Speech
  • Tell a sales audience how to sell a product by using a planned presentation;
  • Inform a sales training audience about the human experience of the buyer-seller relationship;
  • Use entertaining stories and dynamic examples of sales situations;
  • Inspire salespeople to want to succeed in selling.
15-20, longer if club program allows
4 The Professional Seminar
  • Plan and present a seminar with specific learning objectives;
  • Relate to the audience by using a seminar presentation style;
  • Use seminar presentation techniques to promote group participation, learning and personal growth.
20-40
5 The Motivational Speech
  • Understand the concept and nature of motivational speaking;
  • Apply a four-step motivational method with the purpose of persuading and inspiring;
  • Deliver a motivational speech to persuade an audience to emotionally commit to an action.
15-20, longer if club program allows